fourworlds

Pervasive Creativity and the Gift of Limitation

Although I’m lucky enough to work with high-end graphics software all day in front of a 30” monitor, there’s a unique joy in creating with an iPhone. I think there are two main reasons I’ve found it to be such an inspirational vehicle:

Pervasiveness. The iPhone is an ever-present multimedia production studio. It inspires me to open to the creative potential of each moment and empowers me to seamlessly move from idea to expression. It’s also a great platform for play and experimentation.

Limitation. The confines of the iPhone’s simple toolset pushes me to innovate by short-circuiting habitual methods of creative expression.  I’ve noticed that this continual out-of-the-box practice has enhanced my ability to innovate in all of my work.

Whether I’m stuck in traffic, watching a particularly offensive television commercial or up in the wee hours with insomnia,  I can express the moment artistically through images, music and words. Now I ain’t gonna give up my laptop and desktop rigs, but they’re going to have to pry my dead fingers from my phone.

12 August 2009 iphone, creativity


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